We're watching a number of trends as 2020 begins. We continue to see the housing demand and supply issue out of balance as population grows; we believe millennials will start to drive the market; and stiff competition for homes remains in major metros even with low interest rates. ...

In this blog post, we talk about the rise of our "impact" when it comes to delivering critically-needed attainable housing solutions. It’s our objective that through this effort we make a lasting positive impact in the communities we serve. In short, we believe in creating economic opportunity for all by bringing attainable housing solutions to the market place....

How does conversation shape our daily lives? With new devices and more technology vying for our attention, it’s incredibly easy these days to replace human interaction with screen time. But does that mean conversation has lost its touch? At The True Life Companies, we’re all about “conversation”. We encourage the discussion of new ideas, the revisiting of old ones and seeking lively discussion on a daily basis. It’s the heart of our business and how we build trust, inside and outside of the office. From personal meetings with each of our investing partners to in-person city council hearings where we engage with our communities, our goal is to share information, educate and create a connection that brings value....

Every day I'm in awe of the dedication and collaboration coming from the women within my life and throughout The True Life Companies. From the front lines with such vital contributors in partner services to our project managers and executive team members – the women who work for TTLC make it one of the most innovative and substantive real estate investment teams in the region....

There is something special about hard-working people who strive towards a common goal. In fact, it can be a thing of beauty when dedicated professionals who possess gifts and talents that are singularly unique achieve a successful and unifying result. ... Read Article

We've been talking about attainable housing for months and years now. What is attainable housing and what are the key elements we need to consider?...

Recent consumer surveys show that the market for attainably priced homes will make trade-offs in home size in order to obtain better interior features, useful community amenities, and locations that facilitate shorter commutes....

Meeting the lifestyle needs of millennial buyers includes a focus on the reasons they move in the first place....

The housing shortage impacts entry-level buyers hardest, and this stresses the entire housing market. When buyers can't move up because new buyers can't purchase, the buying cycle stops....

Challenges to the Dream of Homeownership for the millennial generation....