DENVER, CO (March 16, 2023) – The True Life Companies (TTLC) today announced the appointment of Bill Hoffenberg, a high-impact financial executive, as Chief Financial Officer for Homes Built For America (HBFA), the homebuilding division of TTLC.
Mr. Hoffenberg brings over four decades of experience, having served as CFO at several real estate firms, including a former role as Chief Operating Officer. He joins TTLC from Adler Industrial, LLC, a billion-dollar, family-owned real estate company, along with its affiliated companies, Adler Realty Investment, Inc. and AI Construction, Inc., where he managed operations, finance, risk management and administration.
“Bill is an accomplished, highly regarded CFO with an outstanding track record in leadership and corporate growth,” stated Scott Clark, Chairman and CEO of The True Life Companies. “His specialized excellence spans multiple disciplines – from operations and finance to risk management and human resources. We are excited to welcome him to Homes Built For America and TTLC.”
In addition to his role with Homes Built For America, Mr. Hoffenberg will also lead TTLC’s capital team in developing relationships with institutional capital on joint ventures and other opportunities for the company. He will also be responsible for the management of properties, including finished homesites and lots. “I deeply admire TTLC’s tenacity and impressive growth trajectory – especially over the last few years,” said Mr. Hoffenberg. “I am very pleased to join the company’s visionary leadership team and continue this momentum.”
Mr. Hoffenberg’s extensive background includes overseeing relationships with Wall Street funds and investment banks, negotiating debt, and managing human resources information systems. He first took on the role of Chief Financial Officer in 1993 at The Koll Company, where he was responsible for four separate entities within the company. He holds an MBA from Harvard Business School.
Mr. Hoffenberg’s hire follows The True Life Companies’ recent growth and expansion. By the end of 2022, the firm had tripled in size, prompting the opening of its new downtown Denver headquarters to accommodate its larger workforce.
The True Life Companies is composed of a team of highly successful residential real estate professionals who work together with property owners, municipalities, and local stakeholders to address the need for critically needed attainable housing solutions in our metro regions. TTLC seeks to establish suburban and urban attainable housing options that are the result of insightful research, innovative planning, and creative collaboration. The Company’s strategic addition of its homebuilding division, Homes Built for America (HBFA), provides a seamless pathway to bring select properties in well-planned, thoughtfully designed communities to fruition.
The True Life Companies is headquartered in Denver, Colorado with division offices in San Ramon and Sacramento, Northern California; Newport Beach, Southern California; Austin, Texas; Bethesda, Maryland (covering the Mid-Atlantic states); and recently opened offices in Salt Lake City, Utah and Raleigh, North Carolina.